model

The Importance of Using a Professional Fit Model!

“How much does a fit model cost? Is that for one hour only? I really can’t afford that. Can we just fit on me? I can use my friend, he/she is the right size…”

This is a common response from emerging designers when discussing the fittings.

The main misconception about fit models is due to the fact that they are called models. Therefore, it’s important to understand the differences between a runway model (which is what we normally associate models with) and a fit model.

Here is a brief explanation to better understand the difference between a fit model and runway model’s job descriptions: