workshop

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5 Top Secrets for Designing a Fashion Line

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5 Top Secrets for Designing a Fashion Line

 like to think of fashion design as an art form, which requires a strong dose of talent and plenty of creativity.

But taking that raw talent and creativity and turning it into a successful business isn’t always easy. Even with these traits, it is not a simple task to design a fashion line that’s both fresh and uniquely “you”…. never the less producing that season after season.

And let’s not forget all the planning, figuring out the nuances of your niche market, pricing your products, and differentiating yourself through branding, all while juggling a limited resource pool and seasonal products. Even the most talented fashion designers in the world would find this daunting!

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Start A Fashion Brand Workshop at Mood 11/16/2013

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Start A Fashion Brand Workshop at Mood 11/16/2013

Start A fashion Brand - One day seminar at Mood Fabrics. 

 

 

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From Concept to Sales, 6 Things to Know about Starting and Running a Successful Fashion Brand

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From Concept to Sales, 6 Things to Know about Starting and Running a Successful Fashion Brand

So much more goes into starting and running a successful fashion brand than good designs and branding. Often incredibly talented designers and very marketable labels fold for reasons that have very little to do with the actual concept behind the clothes.  So what is the secret recipe behind success in the fashion industry? What do the successful brands do that others don’t?

This Saturday we are hosting, together with Mood Fabrics at their NYC store a full day workshop.  We asked the three industry experts who will teach that day and whom each handle a piece of the fashion puzzle, from concept and creation to sales and marketing, for their two best tips on running a successful fashion brand and here is what they had to say: